What is the monthly cost of Shopify?

Shopify's core plans start around $39/month, with Advanced around $399/month and Shopify Plus starting around $2,300/month. On top of the plan you'll pay for apps (often $0–$300/month combined) and any transaction fees if you don't use Shopify Payments.

How much does it cost to build a custom Shopify store?

A basic store on a premium theme can be a few hundred dollars of setup; a custom-designed, conversion-optimized store typically runs $3,000–$15,000; Shopify Plus and headless builds start higher. Design depth and custom functionality are the main cost drivers.

Are Shopify apps expensive?

Individually most apps are $5–$50/month, but they add up. A typical store runs a handful of apps (reviews, email, upsells) totalling $50–$300/month. We help merchants trim app bloat by building critical features natively.

How Much Does a Shopify Store Cost to Build in 2026?

Published June 9, 2026

Shopify’s pricing has two parts people often conflate: what it costs to run a store, and what it costs to build one. Here’s both, clearly.

Cost to run a Shopify store

Item	Typical cost (2026)
Basic / Shopify plan	~$39 – $105 / month
Advanced plan	~$399 / month
Shopify Plus	from ~$2,300 / month
Apps (combined)	$0 – $300 / month
Theme (one-time)	$0 – $400
Transaction fees	0% with Shopify Payments; else ~2%

Cost to build a Shopify store

Build type	Typical cost	What you get
Basic setup	$500 – $1,500	Premium theme, configured, launched
Custom store	$3,000 – $15,000	Custom design, CRO, integrations
Shopify Plus	$15,000+	Scripts, B2B, checkout extensibility
Headless	$20,000+	Hydrogen/Next.js storefront, top speed

What drives the build cost

Design depth: a themed store vs a fully custom, on-brand storefront.
Custom functionality: subscriptions, bundles, configurators, B2B pricing.
Integrations: ERP, 3PL, CRM, marketing tools wired in properly.
Performance & CRO: the work that actually lifts revenue per visitor.

Where money is wasted (and saved)

The most common overspend is app bloat: stacking monthly subscriptions for features that could be built natively once. The most common under-spend is skipping CRO and speed work, which is exactly what drives sales.

Our approach: build the critical features into the theme, keep the app stack lean, and put budget where it converts. If you want a fixed quote for your store, send us your requirements: a fixed quote, usually within one business day, and a one-week trial available before you commit.